Content Planner Setup

Sharing my latest content planner setup. This is my second time setting up my content bullet journal. As a quick refresher, I use this journal to setup my professional goals and then break them down from there. Since content is part of my goals, it made sense to include my goals into my content planner. If you want to follow along, I have the video uploaded here. Below, I talk more about my layouts, my process, and my why.

Content Planner Setup

Content Planner Setup Supplies

Content Bullet Journal 101

For my quarterly content planning, I rely on only a handful of layouts – the cover page, a workflow page, calendar pages, and a quarterly review page. The idea is that my cover page captures important dates for the next quarter, general to-dos I want to accomplish, a mini goal focus, and then the action steps to accomplish my mini goal.

Moving on to my workflow, this is my mini Kanban Board to capture my content workflow, where I use sticky notes. The ideas I have for the quarter move into in progress, unless they are ongoing projects like monthly setups, and then a column for expedited ideas. Ideas that are unused for this quarter move back to the brainstorm page at the beginning of the notebook.

Workflow in a content planner

Once an idea is a real thing, the sticky note then moves to the calendar page, where I have scheduled and/or published my content. I also pencil in where I would like content to go, but the sticky note means the project is completed and ready to be scheduled/published.

As the end of the quarter, I have a review page. Here I look at what went well, what I need to work on, where I’m at on my goal progress, my next focus, what I am leaving behind, and then what I am excited for in the next quarter.

The Good, the Bad, and the Ugly

This is the 3rd time I am setting up this content planner. I am loving the idea of it… but I am not using it as much as I should. Now, I don’t think my issue is the layouts themselves, rather that I need to have the planner open in front of me all the time. I am thinking of incorporating a white erase board calendar into the mix, moving the sticky notes onto there instead. Another idea is to have my goals front and center too – easy to access and to keep them in mind.

I have also realized that I have not let go of perfectionism as much as I thought. That will be a video/blog post for another day though. But I do think that is playing into why I am struggling to make this work for me.

For now, I will be working with this as it’s done and somewhere to capture my thoughts. But, I do think there will be another journal, maybe 2 in my future to help narrow my focus.

As always, thank you so much for your time and attention and I will see you in the next one!

Square Calendar Layout
Content Planner Setup

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